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本文扼要阐述了价值链管理的理论,并用于分析建筑业企业价值链的基本价值活动和支持活动的内部联系,反映工程总承包企业价值系统的纵向联系,以及工程总承包企业的运营目标、模式。探讨了建筑业企业价值链管理的若干重要方面:以服务业主为中心的营销资源的整合;以生产运营管理为载体的流程再造;以集中材料设备采购为手段的物流供应链的重组;以开发劳动力资源为手段的劳务供应链的重建。几乎涉及了建筑业企业价值链的全过程,做好了其中的一项,就能控制一项核心资源;做得越多,控制的核心资源越多,实现的价值增值也越多,这是建筑业企业价值链管理的精髓和灵魂,也是本文探讨的目的所在。
This paper briefly discusses the theory of value chain management, and it is used to analyze the internal value linkage between basic value activities and supporting activities in the value chain of the construction industry, and to reflect the vertical relationship between the value system of the general contracting company of the project and the operational objectives and model of the general contracting enterprise. . Some important aspects of the value chain management of construction companies are discussed: integration of marketing resources centered on service owners; process reengineering based on production and operation management; reorganization of logistics supply chain by means of centralized material equipment procurement; development The reconstruction of the labor supply chain with labor resources as a means. Almost involves the entire process of the construction industry value chain, and one of them can do well to control one core resource. The more it does, the more core resources it controls and the more value added it achieves. This is The essence and soul of the construction enterprise value chain management is also the purpose of this article.