自上个世纪90年代初电视栏目普遍推行制片人制以来,我们听到越来越多的电视人谈论的是我们挣了多少钱,我们的节目怎样,收视率如何,广告如何等等,围绕经济和业务探讨的多,围绕做好人的工作的探讨相对而言较少。这样的结果,轻者导致节目质量下滑,骨干流失;重者导致制片人在下一轮的竞争中下课,甚至栏目倒闭。这些教训在提醒我们电视栏目管理不仅 Since the universal introduction of producer system in the early 1990s, we have heard more and more television talk about how much we made, how our shows are, how much we viewers, how we advertise, etc., There are relatively few discussions around the work of doing good people around the economic and business issues. Such results, the light led to the decline in program quality, the backbone of the loss; severe cases lead producers in the next round of competition get out of class, or even part of the collapse. These lessons remind us not only the management of television programs