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会展业作为新兴的服务业,是21世纪的朝阳产业,有着巨大的发展潜力。会展主要分三种:第一种是公众展,是面对消费者的,比如图书展、食品展、婚宴及婚纱展;第二是针对本地市场的,如电脑展、机械展;第三是国际商展,主要是针对海外市场。会展经济是会议经济和展览经济的总称。会展经济通过举办各类会议、展览会带来直接或间接的经济效益和社会效益。会展经济是市场经济条件下的产物,是一条集商贸、交通、运输、宾馆、餐饮、购物、旅游、信息等为一体的经济消费链。它可以促进相关产业如房地产业、宾馆业、餐饮业、交通业、商业、旅
As an emerging service industry, the convention and exhibition industry is a sunrise industry in the 21st century and has great potential for development. There are three main types of conventions: the first one is a public exhibition that faces consumers, such as book shows, food shows, weddings and bridal shows; the second is for local markets such as computer shows and machinery shows; the third is International Exhibition, mainly for overseas markets. Convention and Exhibition Economy is the general term for conference economy and exhibition economy. Convention and Exhibition economy through the organization of various types of conferences and exhibitions to bring direct or indirect economic and social benefits. MICE economy is a product of the market economy. It is an economic consumption chain integrating commerce, transportation, transportation, hotels, catering, shopping, tourism and information. It can promote related industries such as real estate, hotels, restaurants, transportation, commerce, travel