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图形语言作为平面设计中信息传达的重要表意形式,用其独特的语言特征和信息传播的方式将平面设计作品中的信息传达给受众,图形语言运用的恰当与否,将直接影响平面设计的信息传达。本文将结合图形语言的特征、传播方式等来论述图形语言在平面设计中的作用和在平面设计信息传达中的传播方式,使图形语言在信息、情感等方面能够有效传达。
As an important form of information transmission in graphic design, graphic language conveys the information in graphic design works to its audience by its unique linguistic characteristics and information transmission. The proper use of graphic language will directly affect the information of graphic design convey. In this paper, we will discuss the function of graphic language in graphic design and the way of communication in graphic design information by combining the characteristics of graphic language and the way of communication, so that the graphic language can be effectively conveyed in terms of information and emotion.