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慈善文化在构建和谐社会的历史进程中,正日益成为一种重要的精神力量。作为消费伦理对文化向度的一种折射,慈善文化是财富伦理思想的重要心理积淀,是大众消费行为伦理化的风向标,是社会消费心理和谐的调节器,因而慈善文化建设是建构新时期消费伦理的重要支撑。慈善文化建设的现实路径,必须普及以仁爱关怀为价值维度的慈善理念,完善以民族特色为底蕴的传统文化,建立以社会公正为主导的责任伦理,倡导以现代公益制度为内涵的互助精神。
Charity culture is increasingly becoming an important spiritual force in the historical process of building a harmonious society. As a refraction of cultural orientation by consumer ethics, philanthropic culture is an important psychological accumulation of ethics of wealth, an indicator of the ethicalization of mass consumption behavior and a regulator of harmony of social consumption psychology. Therefore, the construction of philanthropic culture is to construct consumption in the new era Ethical important support. The realistic path of charity culture construction must be popularized with the philanthropic concept of value of benevolence and caring, perfecting the traditional culture based on national characteristics, establishing the responsibility ethics dominated by social justice, and advocating the mutual aid spirit with the modern public welfare system as the connotation.