中国对外开放的政策，使中国电视实现了与外来电视的文化接触。中国民族电视节目开始传向世界，而外国电视节目在中国电视节目中的数量和比重也越来越大。应该看到的是，当今中外电视的文化接触不仅仅是简单的电视物质文化、电视制度文化的接触，而是深刻塑造人及其价值取向、 China’s policy of opening to the outside world has enabled China Television to achieve cultural contact with foreign television. Chinese ethnic television programs have begun to spread to the world, and the number and weight of foreign television programs in Chinese television programs have also grown. What should be seen is that the cultural contact between Chinese and foreign TV today is not only the contact of simple TV material culture and TV system culture but the profound shaping of people and their value orientation,