在游戏规则方面,经典战略强调竞争,强调边界之内,战略创新思维强调合作,强调边界以外;在目标市场方面,战略创新思维强调如何跨越细分市场,寻求共性的最大化;在定位方面,经典战略特别强调取舍,创新战略则强调融合;在企业能力方面,战略创新必须考虑如何跳出竞争1.0的思维,变为生态圈的思维 In the rules of the game, the classical strategy emphasizes competition, emphasizing within the boundaries, strategic innovation thinking emphasizes cooperation, emphasizing beyond the border; in the target market, strategic innovation thinking emphasizes how to cross the market segments, to seek commonalities; in terms of positioning, Particular emphasis on the classic strategy choice, innovation strategy emphasizes convergence; in business capability, strategic innovation must consider how to jump out of the competitive thinking of 1.0, into the ecological thinking