旅游标识是景区解说系统的重要组成部分,在游客游览、景区管理中起着举足轻重的作用。本文以杜甫草堂博物馆旅游标识系统为例,通过对标识系统的现状分析和游客满意度调查,总结出草堂内标识规划与设计的优点与不足,以期有利于旅游景区标识系统的构建与完善。 Tourist signs is an important part of the scenic area interpretation system, which plays a decisive role in tourist excursions and scenic spots management. Taking Du Fu Thatched Cottage Museum tourism identification system as an example, this article summarizes the advantages and disadvantages of the identification planning and design of the grass inside the hall through the status quo analysis and tourist satisfaction survey of the identification system, with a view to help the construction and improvement of the tourism scenic area identification system.