【事件】近日,国家工商总局、国家标准委印发《关于加强广告业标准化工作的指导意见》。《指导意见》提出制定标准应当发挥社会团体、科研机构和消费者的作用,广泛听取意见。到2020年,要初步形成层次分明、实用的广告标准体系。到2025年,各项标准在广告业及相关领域得到广泛认可和有效执行,标准体系全面支撑广告业的有序发展。《指导 [Event] Recently, the State Administration for Industry and Commerce and the National Standards Commission issued the Guiding Opinions on Strengthening the Standardization of the Advertising Industry. The Guiding Opinion proposes that the formulation of standards should give play to the role of social organizations, research institutes and consumers and listen to opinions widely. By 2020, it is necessary to initially form a standard and standard advertising system that is structured and practical. By 2025, the standards are widely recognized and effectively implemented in the advertising industry and related fields. The standard system fully supports the orderly development of the advertising industry. "guide