2011年以来,从法国乐朗酒庄等多起葡萄酒名庄的跨国并购,到法国各大葡萄酒协会发起的葡萄酒文化攻势,酒庄“新贵”迅速崛起……中国葡萄酒市场正以前所未有的姿态提升在世界葡萄酒版图中的地位。但面对黄金前景,如何改变市场诸多乱象、实现长远健康发展?消 Since 2011, the multinational mergers and acquisitions of many famous wineries in France, such as the French wine company Le Lang, have taken off with the wine culture launched by the major wine associations in France. The wineries “upstart ” have risen rapidly ... The Chinese wine market is being hitherto unknown. Gestures raise the bar in the world’s wine landscape. However, in the face of the golden prospect, how to change many chaos in the market and achieve long-term healthy development?