论文部分内容阅读
在最近两年内,微软利用基于Internet的电子商务,在汽车零售、报业、旅游业中掀起了轩然大波,弄得这三个行业的巨人们行坐不安。盖茨下一个目标是银行业。微软这方面的业务由互动媒体部管辖,其负责人Peter Higgins的致胜利器包括:Carpoint是一个巨大的网上汽车交易市场,在这里你可以看到各色的新旧年辆,可以比较价格性能,听取采购建议,现场将选中的车买回家中;Home Advisor是传统报纸媒介的大敌,它提供美国城市导航、房地产信息等内容;而Expedia
In the last two years, Microsoft has used Internet-based e-commerce to set off an uproar in the retail, newspaper, and tourism industries, which has caused the giants of these three industries to sit uneasily. Gates’ next goal is banking. Microsoft’s business in this area is governed by the Interactive Media Department. The success of its leader Peter Higgins includes: Carpoint is a huge online automotive trading market where you can see all kinds of new and old cars, you can compare price performance, and listen to purchases. It is recommended that the selected car be bought on site at home; Home Advisor is the enemy of traditional newspaper media; it provides U.S. city navigation, real estate information, etc.; and Expedia