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小众题材大效应第一季《最强大脑》是2014年唯一一档收视率破2%的省级卫视同时段(周五晚10点)节目。《最强大脑》的节目定位是一档科学真人秀节目,是小众化的选题。科学,在人们的思维定势中往往是严肃、理性、枯燥的,科教类电视节目也是曲高和寡,在泛娱乐时代中越来越难吸引普通观众的目光,虽然也在尝试故事化、
In the first quarter of 2008, the “strongest brain” was the only program in the same period of October (Friday 10pm) with a 2% TV ratings break through 2%. “The strongest brain” program positioning is a science reality show, is the subject of minority. Science is always serious, rational and boring in people’s mindset. Science and education television programs are also extremely highbrows. It is becoming increasingly difficult for ordinary audiences to attract attention during the pan-entertainment era. Although they are also trying their stories,