伴随着全国两会胜利结束,泛家居市场的回暖将正式拉开帷幕。同时,十八大所确立的城镇化建设全面启动,将为陶瓷行业带来一块巨大的市场“蛋糕”。不可避免地,陶瓷行业将进入新一轮的激烈竞争,并由此促生洗牌潮,进一步引发市场格局深度改变。在此情况下,渠道争夺将成为企业抢抓市场机遇、赢取竞争优势的重要手段。传统的经销商渠道,除了要继续增加数量并维护好以外, Accompanied by the victory of the two sessions of the country, the recovery of the pan-home market will be officially kicked off. At the same time, the urbanization construction established by the 18th CPC National Congress will be launched in an all-round way and will bring a huge market “cake” to the ceramic industry. Inevitably, the ceramic industry will enter a new round of fierce competition and promote the reshuffling of shuffles, further triggering a profound change in market structure. In this case, channel competition will become an important means for enterprises to seize market opportunities and win competitive advantages. Traditional dealer channels, in addition to continue to increase the number and maintain good,