近来,基于数字技术的电子书及正在创建中的电子出版产业链发展迅速,关于电子书对传统出版业的影响与挑战,引发了业内一场关于出版业前景的讨论。由传统出版业与新兴电子书出版商的边界以及传统出版业与新兴电子书出版商核心能力的异同这两个问题引发的思考,具有一定的前瞻性,对指导目前传统出版业改变思路有很好的建设性意义。 Recently, the digital technology-based e-books and the electronic publishing industry chain under development are rapidly developing. The impact and challenges of e-books on the traditional publishing industry have triggered a discussion in the industry about the prospect of the publishing industry. From the traditional publishing industry and emerging e-book publishers and the traditional publishing industry and emerging e-book publishers similarities and differences between the core competence of these two issues of thinking, with a forward-looking, to guide the current traditional publishing industry to change ideas have Good constructive meaning.