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售楼处的设计作为楼盘销售过程中给予客户的第一印象,是体现企业品牌与价值的关键所在。它不仅象征企业的形象和品质,同时,也诠释着整个项目的展示风格与定位,决定了项目本身在客户心目中的地位。本案位于东莞市商业中心区,地理位置优越,是一个涵盖商业、写字楼和住宅的综合体建筑。整个销售中心以简约的建筑艺术手法塑造空间,强调了现代建筑的艺术美感。设计既延伸了建筑本身的风格,又增添了空间的互动性,在充满现代感氛围的环境下,洋溢着简约而时尚的空间动感。
The design of sales offices as the first impression given to customers in the process of real estate sales is the key to embody the corporate brand and value. It not only symbolizes the corporate image and quality, at the same time, it also interprets the entire project’s display style and positioning, which determines the project itself in the eyes of customers. The case is located in the commercial center of Dongguan City, the geographical position is superior, is a commercial, office buildings and residential complex. The entire sales center to create space with minimalist architectural techniques, emphasizing the artistic beauty of modern architecture. The design not only extends the style of the building itself but also adds to the interactivity of the space. In a contemporary atmosphere, the design is full of simplicity and fashion.