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企业文化建设是实现以德治企的基础,是企业不断创新的根本。21世纪,企业之间的竞争越来越表现为文化的竞争,企业文化不仅反映在企业的价值观、士气和沟通的方式中,也反映在全体员工的行为习惯中,这说明企业文化与企业的生存与发展息息相关,成为企业竞争力的基石和决定企业兴衰的关键因素,成为建立现代企业管理体制必不可少的重要因素。
The construction of enterprise culture is the foundation to realize the rule of virtue, which is the fundamental of enterprise innovation. In the 21st century, the competition between enterprises is more and more manifested in cultural competition. The corporate culture is not only reflected in the way of values, morale and communication of enterprises, but also reflected in the behavior habits of all employees. This shows that corporate culture and enterprise The relationship between survival and development has become the cornerstone of the competitiveness of enterprises and the key factor that determines the rise and fall of enterprises. It has become an indispensable and important factor in establishing a modern enterprise management system.