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一、数字付费电视面临的难题数字电视被业内人士认为发展潜力很大,可能隐藏着巨大的商机,但是,目前的数字付费电视在国内运行得比较艰难,人们在享受数字电视带来便捷的同时,真正使用付费项目的百姓人家却有限:1.我国的数字电视已经开始有近二十年的时间了,但是统一的数字电视标准尚未出台,清晰度、解码、传输、接受等各项技术的标准尚未确定,整个数字电视的产业链也不够完善,在混乱的标准中,数字付费电视产业还需要进一步发展完善。
First, the digital pay TV is facing difficulties Digital TV is considered by the industry that there is great potential for development, which may be hidden huge business opportunities, but the current digital pay-TV operation in the country is more difficult, people enjoy the convenience of digital television at the same time , The real use of paid items people are limited: 1. China’s digital television has started for nearly two decades, but a unified standard for digital television has not been introduced, clarity, decoding, transmission, acceptance and other technologies The standard has not yet been determined, the entire digital TV industry chain is not perfect, in the chaotic standard, the digital pay TV industry also needs further development and improvement.