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以PEST分析法、SWOT分析法简要分析了我国当前宏观外贸环境,特别是国家宏观鼓励出口政策、行业现状和发展趋势等,在概述和审视铁道产品出口现状以及存在突出困难与问题的基础上,提出了相关的解决思路和应对策略,力求实事求是地探寻铁道产品出口业务可持续发展之路。
Based on PEST analysis and SWOT analysis, the current macro-foreign trade environment in our country is analyzed briefly, especially the national macro-encouragement export policy, industry status quo and development trend. On the basis of summarizing and examining the current situation of export of railway products and the outstanding difficulties and problems, Put forward relevant solutions and coping strategies, and strive to seek truth from facts and explore the road of sustainable development of the railway products export business.