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科学技术是现代社会发展的动力,它左右着社会发展的进程,正在成为国际竞争舞台上的主角。科技传播则是社会发展的助推器,没有科学技术的传播,不但社会停滞不前,科技自身也将扰如无水之木,枯萎凋谢。早在16世纪英国著名哲学家佛兰西斯.培根就提出了“知识就是力量”的格言,并说“知识的力量不仅取决其自身价值的大小,更取决于它是否被传播以及被传播的深度和广度”。追求好的传播效果,是科技传播工作的目的之一,也是科技传播工作者要考虑的重要课题。科技传播效果是指传
Science and technology are the driving force for the development of modern society. It is about the process of social development and is becoming the protagonist on the stage of international competition. The dissemination of science and technology is a booster for social development. Without the dissemination of science and technology, not only is the society stagnant, but also the science and technology itself will be disturbed like an anhydrous wood and withered away. As early as the 16th century, the famous British philosopher Francis Bacon proposed the maxim of “knowledge is power” and said “the power of knowledge depends not only on its own value but also on whether it is transmitted or not Depth and breadth spread. ” The pursuit of good communication effects is one of the objectives of science and technology communication work and an important issue to be considered by science and technology communication workers. Technology dissemination of results is passed