在“中国管理年”的第一个春天里，北大光华管理学院、北大出版社、美通、英特尔、惠普等知名学府和企业，以及国内著名的管理学家、经济学家在北大芍园举行了“他们为何大赢”管理研讨会。 要树立大赢观念 “他们为何大赢”这样一个理念虽然是在全国首家推出，但在美国，无论 In the first spring of the “China Management Year”, Peking University’s Guanghua School of Management, Peking University Press, Meitong, Intel, Hewlett-Packard and other famous universities and companies, as well as well-known domestic management experts and economists, held in the Peking University Liyuan. The “Why Do They Win Big” Management Seminar. To establish a big win concept, “Why do they win big?” Although this concept was first introduced in the country, in the United States,