论文部分内容阅读
农村信用社随着社会经济的发展而不断提升自身实力,在实现大幅度提升盈利水平的同时一些潜在问题也渐渐凸显,其中贷款营销困难是一个典型问题。本文分析了农村信用社贷款营销困难的原因,并针对农村信用社自身特点提供相关的参考建议。
As rural credit cooperatives continue to enhance their own strength as socio-economic development progresses, some potential problems have gradually become apparent while substantial improvements have been made in profitability. Among them, the difficulty of loan marketing is a typical issue. This article analyzes the reasons why rural credit cooperatives have difficulty in marketing loans and provides relevant suggestions for the features of rural credit cooperatives.