市场经济的内在运行机制 ,要求改变与之不相适应的旧的道德观念。而新型的市场道德的生长点 ,即存在于市场经济的运行机制之中 ,不仅市场机制的建立为市场道德的产生提供了现实的土壤 ,而且市场机制的完善为市场道德的运作创造了良好的条件和机遇。一般而言 ,市场机制越完善 ,市场经济对于市场道德的需求性或依赖性就越强 ,市场道德实现的可能性就越大。对于市场经济而言 ,市场道德是一种不容忽视的内控力量 ,这在社会主义市场经济中尤为明显 The inherent operating mechanism of the market economy requires changing the old moral values ​​that are incompatible with them. The new growth point of market morality exists in the operation mechanism of market economy. Not only the establishment of market mechanism provides the realistic soil for the emergence of market morality, but also the improvement of market mechanism creates a good foundation for the operation of market morality Conditions and opportunities. In general, the more perfect the market mechanism, the stronger the market economy’s demand for or dependence on market morals, and the greater the possibility of achieving market morals. For the market economy, market morality is a kind of internal control force that can not be ignored, which is especially obvious in the socialist market economy