本文以全球价值链的理论视角切入我国影视产业的研究,探析融入全球价值链的我国影视产业价值链的构建路径,指出我国影视产业价值链存在的核心问题,探讨全球价值链下我国影视产业的升级策略。 This article studies the film and television industry in our country from the theoretical perspective of global value chain and analyzes the construction path of China’s film and television industry value chain integrated into the global value chain. It points out the core issues in the value chain of film and television industry in China, Upgrade strategy.