随着科技和经济的迅猛发展,广告摄影以其直观性、时效性、丰富性、便捷性、经济性等优势大量介入商业领域,对现代经济的发展产生了巨大的影响。葡萄酒正逐渐从奢华的贵族餐桌步入了民间百姓的生活。作为商业产品销售环节中最直观的包装设计,广告摄影对于葡萄酒的阐述具有很大的优势。 With the rapid development of technology and economy, advertising photography has been heavily involved in commercial fields with its advantages of intuition, timeliness, richness, convenience and economy, which have had a tremendous impact on the development of modern economy. Wine is gradually from luxury aristocratic dining table into the lives of ordinary people. As the most intuitive packaging design in the marketing of commercial products, advertising photography has great advantages for the elaboration of wines.