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电视与互联网在当今的媒介生态中扮演着举足轻重的角色,不仅源于电视与互联网各自覆盖的受众人数众多、发挥的影响力重大,更因为媒介融合的程度愈发深化,电视与互联网之间的联系愈发紧密,受众的媒体融合行为愈发复杂。本文以2015年CSM媒介研究《电视广播视听率基础研究调查》12城市(12城市:上海、北京、天津、深圳、广州、武汉、重庆、成都、沈阳、南京、西安和长沙。)的“电视+互联网”重
Television and the Internet play a decisive role in today’s media ecology, not only because of the large number of audiences covered by television and the Internet, but also because of the great influence they have on media integration and the deepening of media convergence. Television and the Internet The closer the contact is, the more complex the audience’s media convergence will be. Based on the 2015 CSM Media Research Survey of Basic Research on Television Broadcasting and Listening Rate in 12 cities (12 cities: Shanghai, Beijing, Tianjin, Shenzhen, Guangzhou, Wuhan, Chongqing, Chengdu, Shenyang, Nanjing, Xi’an and Changsha) TV + Internet "heavy