论文部分内容阅读
通过对都江堰市青城山镇康体养生旅游产业的实地调查,分析了旅游地产、酒店等服务业、农家乐以及健康产业存在的突出问题,并针对性地提出:加快推进旅游产业转型升级,优化旅游产品供给,充分利用健康资源优势,突出道家文化特色,最终实现打造全国首个世界级康体养生旅游目的地的总体目标。一、全国康体养生旅游发展现状近年来,随着现代生活压力的增大以及人们生活水平的提高,使得康体养生、康疗度假型旅游成为我国旅游市场的发展趋
Based on the field survey of health tourism industry in Qingchengshan Town of Dujiangyan City, this paper analyzes the outstanding problems existing in the service industry, farmhouse and health industry such as tourism real estate and hotels, and puts forward the following suggestions: accelerating the transformation and upgrading of tourism industry and optimizing tourism products Supply, take full advantage of the advantages of health resources, highlighting the cultural characteristics of Taoism, and ultimately to create the country’s first world-class recreational health tourism destination overall goal. In recent years, with the pressure of modern life and the improvement of people’s living standard, the development of health tourism and health tourism has become the development trend of China’s tourism market