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International business negotiations take place across national boundaries. This means the successful operation of negotiation requires careful consideration of cultural differences. With a view to transcending cultural limits, this article gives a tentative analysis of some influential elements of culture and also furnishes some suggestions to negotiators involved in cross-culture business negotiation.
International business negotiations take place across national boundaries. This means the successful operation of negotiation requires careful consideration of cultural differences. With a view to transcending cultural limits. This article gives a tentative analysis of some influential elements of culture and also furnishes some suggestions to negotiators involved in cross-culture business negotiation.