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中国社会科学院发布的2008年《中国经济蓝皮书》,首次将“奥运经济”概念纳入其中。今年是北京奥运会的举办之年,“奥运经济”无疑成为公众关注的重点。北京奥运会进行中,会有大量来自国内外的游客涌入,北京将形成客流、物流与信息流的集聚交汇,出现典型的消费高峰效应。奥运电视转播权、奥运产品、广告、彩票、旅游观光都将为北京带来不菲的收入。
The 2008 China Economic Blue Book released by the Chinese Academy of Social Sciences has for the first time included the concept of “Olympic Economy”. This year is the year when the Beijing Olympic Games will be held, and the “Olympic economy” will undoubtedly become the focus of public attention. During the Beijing Olympic Games, there will be a large number of tourists coming in and coming in from home and abroad. Beijing will form a gathering point of passenger flow, logistics and information flow, and a typical consumption peak effect will emerge. Olympic TV rights, Olympic products, advertising, lottery tickets and sightseeing will all bring a lot of income to Beijing.