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随着人们生活水平的提高，品牌消费的意识已深入人心。人们对房地产消已从盲目、冲动走向理智、成熟。理性的消费市场在呼唤着品牌，房地产品牌化是大势所趋。面对激烈的市场竞争，房地产业要加紧实施品牌战略，积极塑造身的品牌形象，致力于企业的品牌推广，通过创品牌激活房
As people’s living standards improve, the awareness of brand consumption has been deeply rooted in the hearts of the people. Real estate has been eliminated from the blind, impulsive to rational, mature. Rational consumer market is calling for the brand, real estate brand is the trend of the times. Faced with fierce market competition, the real estate industry should step up the implementation of brand strategy, actively shaping the body brand image, is committed to corporate brand promotion, through a brand activation room