如今工业设计已成为企业在市场竞争中制胜的法宝,而我国的工业设计起步较晚,受重视不够,设计理念落后,对西方的盲目的拿来主义过于严重。本文主要谈论作为外来文化的工业设计在完成本土化的过程中所遇到的种种困难及本人的一些见解,唯望有识之士保持清醒,真正做一些切实的工作,为我国工业设计的崛起贡献自己的一份力量。 Nowadays, industrial design has become a magic weapon for enterprises to win in the market competition. However, the industrial design in our country started relatively late, was not given enough attention, and its design concept lags behind. It is too serious for the Western blindness. This article mainly talks about the various difficulties encountered in the localization process of industrial design as a foreign culture and some of my own opinions. I hope that people of insight keep a clear mind and really do some practical work for the rise of China’s industrial design Contribute to their own part.