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2012年8月中旬的京东国美苏宁价格大战吸引了无数眼球。但关注于艺术市场的我们却不得不面对一个略显尴尬的话题:几乎与中国电子商务共起步(嘉德在线建立于2000年,同年,亚马逊中国的前身卓越网也刚刚建立,而已成为很多人生活必需品的淘宝网则在2003年创办)的艺术品电商,时至今日仍是一块略显平静的狭小市场,其交易规模也十分有限。但另一方面博宝商城、博宝宝珍商城、雅昌交艺网等一个又一个艺术品电商网站却不断上线。记者就艺术品电商现状入手,试图分析造成艺术品电商现状的原因。
Jingdong Guomeng Suning Price War in mid-August 2012 has attracted countless eyeballs. But focusing on the art market, we have to face a slightly awkward topic: Almost start with China’s e-commerce (Guardian Online was founded in 2000, the same year, Amazon China’s predecessor Joyo also just established, and has become a lot of people The daily necessities of Taobao was founded in 2003) works of art e-commerce, today is still a slightly quiet small market, the transaction size is also very limited. However, on the other hand, one after another, Bo Bao Mall, Bo Bao Zhen Bao Mall, Ya Chang Art Network and other e-commerce sites have been on the line. Reporter on the status quo of art e-commerce to start, trying to analyze the cause of art e-commerce status.