介绍铁路保价运输的定义,从保障承、托运人双方的合法权益,完善铁路货运事故赔偿制度,促进铁路内部的安全管理3个方面阐述铁路保价运输的意义。提出通过树立保价服务品牌、建立货运营销队伍、制定保价激励政策、加强客户关系管理、加大软硬件设备投入等措施,构建铁路保价运输客户的服务体系。 This paper introduces the definition of railway insured transport, and expounds the significance of the railway insured transport from the aspects of guaranteeing the legitimate rights and interests of both carrier and consignor, perfecting the compensation system of railway freight accident, and promoting the safety management within the railway. It puts forward that we should set up a service system of railway insured customers by setting up service brand of insured goods, establishing freight marketing team, setting insured incentive policy, strengthening customer relationship management, increasing hardware and software investment.