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加入ＷＴＯ，将给中国零售业带来无限商机，使零售业逐步趋于国际化。面对大好商机，中国政府应制定符合自己国情的对发展零售业有利的政策法规，建立有效的管理机制，学习国外先进的营销经验，采用新型零售业态，开展联合、协作、开放型大集团战略，提高企业综合竞争能力，走好零售业开放之路。
Joining the WTO will bring unlimited business opportunities to the retail industry in China, making the retail industry increasingly internationalized. In the face of great business opportunities, the Chinese government should formulate policies and regulations that are favorable to the development of the retail industry in line with its own national conditions, establish effective management mechanisms, learn advanced foreign marketing experiences and adopt new forms of retail business to carry out the strategy of large-scale joint, cooperative and open groups , Improve the overall competitiveness of enterprises, take the road of opening up the retail industry.