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事件营销最吸引眼球的,莫过于“名人大打出手”。所以在商界领袖堪比娱乐明星的微博世界里,从不缺乏硝烟。有事骂人、没事找骂,都是招。据新浪科技报道,8月14日,刘强东在微博向苏宁宣战,发布共计11条微博,累计被转发和评论近68万条,接下来的15日,刘强东更是将微博作为“打苏宁”的指挥战场,并顺势登上新浪微博8月15日名人影响力排行榜第一位。目光从虚拟的网络回到现实:在油价节节攀升、房价居高不下的当下,只有独树一帜的电商总能在一片涨潮之中带给消费者看似真实的“一丝清凉”。但事实真是这样吗?降价
Event marketing is the most eye-catching, than “celebrity hit shot ”. So in business microblogging world comparable to entertainment stars in the world, never lack of smoke. Something curse, nothing scolding, all recruit. According to Sina Technology, on August 14, Liu Qiangdong declared war on Weibo on Weibo, releasing a total of 11 microblogs, which were forwarded and reviewed nearly 680,000. On the next 15th, Liu Qiangdong used the Weibo as “Hit Suning ” command battlefield, and homeopathic boarded Sina microblogging August 15 celebrity influence rankings first. Eyes from the virtual network back to reality: In the oil prices soaring, high prices at the moment, only the unique electricity supplier in the midst of a tide can always bring consumers seemingly real “a touch of cool.” But is this really the case?