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中国书画元素应用到现代包装设计中,可谓是从不同的角度来展现国画之美,同时,也给现代的包装设计带来新的活力与生机,也为中国书画提供了一个展现“自我”的舞台。本文首先分析包装设计中应用中国书画的前提与条件,然后通过具体的实践来探讨其创意与设计,希望能对今后中国书画在包装设计中的应用起到抱砖引玉的功效。
Chinese painting and calligraphy elements applied to modern packaging design can be described from different angles to show the beauty of traditional Chinese painting, but also to bring new vitality and vitality to the modern packaging design, but also for Chinese painting and calligraphy to provide a show “self” Stage. This paper first analyzes the preconditions and conditions for the application of Chinese painting and calligraphy in packaging design, and then explores its creativity and design through concrete practice. It hopes to play an important role in the future application of Chinese painting and calligraphy in packaging design.