论文部分内容阅读
虎门童装年销售额达96.85亿元据虎门镇经信局和虎门服装服饰行业协会调查,在虎门庞大的服装产业集群里,童装约占1/4份额。截至2012年底,虎门有童装企业约600家,年产值约50亿元。全镇现有成规模的专业童装市场4家(金辉、粤华、大莹东方国际、美莱),共有正常营业章装商铺约1975个,童装经营面积18万平方米,童装年销售额96.85亿元,占全镇服装服饰年销售额386亿元(不含而辅料类销售额)的25.1%。目前在市场上比较畅销的品牌有100多个,比较知名的童装品牌有以纯、小犀牛、甲虫屋、快乐缤尼、小冰熊、时尚世家、善童、小虎憨尼、酷比乐、小草娃、沙虫、米果、菓子等。许多童装品
Humen’s children’s clothing sales reached 9.685 billion yuan, according to the Humen Town Economic and Trade Bureau and the Humen Garment and Apparel Industry Association. Humen’s huge clothing industry cluster accounts for approximately 1/4 of children’s clothing. As of the end of 2012, there are about 600 children’s wear enterprises in Humen with an annual output value of about 5 billion yuan. There are 4 professional children’s wear markets in the town (Jinhui, Yuehua, Daying Dongfang International, and Mangle). There are about 1975 regular business shops, children’s clothing business area of 180,000 square meters, and children’s clothing sales of 96.85. Billion, accounting for 25.1% of the town’s annual sales of apparel apparel (excluding sales of accessories). At present, there are more than 100 brands that sell well in the market. The well-known children’s wear brands include pure, small rhinoceros, beetle house, happy penny, little ice bear, fashion family, good boy, little tiger, Nepali, cool, happy, and small. Grass baby, sand bug, rice cracker, fruit and so on. Many children’s products