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对上海人来说,双鹿上菱冰箱不仅仅是简单的自主品牌,更寄托了上海一代人的情感记忆。双鹿上菱分别于1981年和1985年成功注册为我国第11类冰箱产品,并分别于1992年和1994年在上交所成功上市。双鹿上菱冰箱曾辉煌一时。但是到了上世纪90年代中后期,在市场经济的浪潮中,双鹿和上菱都在自身国有体制羁绊之下和国内外冰箱大牌迅速崛起之时败下阵来,令人扼腕叹息!
For Shanghainese, Shuanglu Shangling Refrigerator was not only a simple independent brand, but also an emotional memory of Shanghai’s generation. Shuanglu Shangling successfully registered as China’s 11th category refrigerator products in 1981 and 1985, respectively, and successfully listed on the Shanghai Stock Exchange in 1992 and 1994 respectively. Shuanglu Shangling refrigerator had brilliant moment. However, in the mid-to-late 1990s, in the wave of market economy, Shuanglu and Shangling were both defeated by their own state-owned system and the rapid rise of major domestic and international refrigerators.