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美菱集团以市场为导向,积极调整产品结构,整合营销体系,拓展国内外市场空间,加大管理创新力度,企业保持着强劲的发展势头。2001年上半年,美菱集团各项经济指标均比去年同期有较大幅度增长,主导产品电冰箱的产量同比增长16.5%,销量突破60万台大关,同比增长27.5%,产销率达到105%,货款回笼同比增长20%。市场占有率达12.13%。在全国电冰箱十大畅
With market-oriented orientation, Meiling Group has actively adjusted its product structure, integrated its marketing system, expanded domestic and foreign market space, and increased management innovation. The company has maintained a strong momentum of development. In the first half of 2001, all economic indicators of Meiling Group increased significantly compared to the same period of last year. The output of main products refrigerators increased by 16.5% year-on-year, sales volume exceeded 600,000 units, an increase of 27.5% year-on-year, and the production and sales rate reached 105%. The return of goods was increased by 20% year-on-year. Market share reached 12.13%. Top Ten Freezers in China