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每个企业都想做大做强,规模化发展,但系统集成行业与家电行业不同,很难通过快速复制形成规模优势。同时,系统集成行业的独特性还在于,它并非是销售一套产品,或一套系统解决方案,而是要求集成商必须也要有自己的核心技术。2014年11月25日,在第四届中国家电营销年会分会场的全国优秀舒适家居集成商营销管理论坛上,几位嘉宾围绕企业规模化发展及技术创新两个主题的讨论,为我们展示了这些优秀企业对于发展与技术创新的看法及他们的做法。
Each enterprise wants to become bigger and stronger, large-scale development, but the system integration industry and appliance industry is different, it is difficult to form a scale advantage by rapid replication. At the same time, the uniqueness of the system integration industry lies in the fact that instead of selling a single product or a set of system solutions, it requires that integrators must also have their own core technologies. On November 25, 2014, at the National Outstanding Comfort Home Integrated Marketing Management Forum in the Fourth Annual China Household Appliance Marketing Conference, several guests discussed the two topics of large-scale enterprise development and technological innovation and showed us These outstanding enterprises for the development and technological innovation and their views.