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大学校徽是高校形象识别系统的重要元素,能体现出其学校鲜明的办学特色和深厚的文化内涵。而中国传统文化元素代表着中国传统文化特有的精神内涵,是中华五千年文明的精髓所在。本文从外在形式和内在精神两方面对一些大学校徽中的中国传统文化元素进行分析,可以得出大学校徽设计必须融汇民族艺术和时代精神,才能走向成功。
The university emblem is an important element of the college image recognition system, which can reflect its distinctive school characteristics and profound cultural connotations. The traditional Chinese culture represents the spiritual connotation of Chinese traditional culture and is the essence of the 5,000-year civilization of China. This article analyzes the traditional Chinese cultural elements in some college emblems from the external form and the internal spirit. It can be concluded that the design of the university emblem must integrate national art and the spirit of the times to succeed.