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一.国内外OTC药品市场浅析(一)国外OTC市场概况据在西班牙马德里举行的非处方药(OTC)信息年会上,出版OTC News的NicholasHall &公司的总裁Nicholas Hall的发言预测,世界OTC市场将要从1998年价值460亿美元增长到2008年的725亿美元。去年全球自我药疗的市场价值约达486亿美元(递增2%),相当于全球医药市场的16%。亚洲(包括中国在内)占全球总额的10%,比去年增长了7%。日本是该区域最大的市场,约占全球总额的15%,南韩是亚洲的第二大市场,销售额约达21亿美元(包括传统药物),而中国不
I. OTC pharmaceutical market at home and abroad (a) foreign OTC market overview According to the non-prescription drugs (OTC) information annual meeting held in Madrid, Spain, NicholasHall & NicholsHall & Nicholas Hall, president of OTC News published a speech predicts that the world OTC market will From a value of 46 billion U.S. dollars in 1998 to 72.5 billion U.S. dollars in 2008. Last year, the global market value of self-medication reached about US $ 48.6 billion (up 2%), equivalent to 16% of the global pharmaceutical market. Asia (including China) accounts for 10% of the global total, an increase of 7% over last year. Japan is the largest market in the region, accounting for about 15% of the global total. South Korea is the second largest market in Asia with sales of about $ 2.1 billion (including traditional medicines), while China does not