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继2013年开始实施三年“升蓝计划”并取得突破性成果之后,4月8日,东风标致正式发布了面向未来五年的“升蓝向上”品牌计划。该计划由“产品向上”、“技术向上”、“体验向上”三个核心模块组成,而包括五年推出18款新车型、全面应用新一代设计风格以及陆续搭载ADAS智能驾驶辅助系统在内的一系列具体举措,旨在通过立体化的提升,推动东风标致销量进入行业前十,成为中国汽车市场优秀的主流汽车品牌。4月8日,标致全新纯电动概念车Fractal国内首发。该车前脸造型很具攻击
Following the implementation of the three-year Blue Raise Program in 2013 and its breakthrough results, on April 8, Dongfeng Peugeot officially released the Blue Raise Brand Plan for the next five years. The program consists of three core modules, “Product Upward,” “Technology Upward,” and “Experience Upward.” The plan includes 18 new models launched in five years, a full range of next-generation design styles, and one after another ADAS intelligence Driving assistance system, a series of specific measures to promote the three-dimensional through the promotion of Dongfeng Peugeot sales into the top ten industries, as China’s auto market excellent mainstream car brand. April 8, Peugeot Fractal domestic pure electric concept car debut. The front face shape is very aggressive