90年代汽车市场渐趋向个人化。香港年轻一代购买力增强,同时他们追求新奇、突出个人风格特点的心态使外形别致的小型私家车成了他们购买的主要目标。现代女性经济独立,这种小型私家车别致的外表能投其所好,显示她们表现自我的欲望,因而也受到欢迎。社会结构的改变使大家庭逐步解体,适合小家庭使用的汽车,当然以小汽车最为经济实惠。小汽车中又以外形别致的小型汽车最受年轻夫妇喜爱。 90’s automobile market gradually become individualized. The purchasing power of the younger generation in Hong Kong has been enhanced. At the same time, their quest for novelty and personal style has made the small private car, which is unique in appearance, the main target of their purchase. The economic independence of modern women has also been welcomed by the chic appearance of such small private cars, which shows their desire to express themselves. Changes in social structure so that the family gradually disintegrated, suitable for small families to use the car, of course, the most economical car. Small car with a unique shape of the young car favorite young couple.