本文应用Bass创新扩散模型,对不同地区互联网扩散的差异进行研究。首先,利用中国互联网络中心公布的有关数据估计不同地区互联网扩散模型的参数;其次,根据参数估计结果,用聚类法划分出不同地区互联网扩散的类别;最后,对每一类的特点以及不同类别之间的差异进行了分析。研究我国不同地区互联网扩散的规律,有利于促进我国互联网的均衡、快速发展。 This paper applies Bass innovation diffusion model to study the differences of Internet diffusion in different regions. First, we use the relevant data published by China Internet Network Center to estimate the parameters of the Internet diffusion models in different regions. Secondly, according to the result of parameter estimation, classify the categories of Internet diffusion in different regions by clustering method. Finally, the characteristics and differences of each category The differences between the categories were analyzed. Studying the laws of Internet proliferation in different regions of our country is conducive to promoting a balanced and rapid development of the Internet in China.