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继董事长宣碧华荣获拖拉机工业50年最具影响力50位人物称号之后,2006年,常州东风农机集团有限公司(以下简称常州东风)生产的东风牌手扶拖拉机与其他3种手扶拖拉机一起荣获中国名牌产品称号。业内人士称,这一切表明常州东风这一品牌在消费者心目中具有广泛而深刻的影响力。常州东风拥有的东风牌商标是拖拉机行业的驰名商标,而二汽的东风牌商标也是中国汽车领域的驰名商标,两个不同行业的“东风”驰名商标相映成趣。这也说明了东风这个名牌的份量。剖析54年常州东风发展史,可以发现如何成就了东风手扶这一驰名品牌。
Following the chairman Xuan Bihua won the tractor industry in 50 years the most influential 50 titles, in 2006, Changzhou Dongfeng Agricultural Machinery Group Co., Ltd. (hereinafter referred to Changzhou Dongfeng) produced Dongfeng brand tractors and other three kinds of walking tractors Together won the title of China’s brand-name products. Insiders said that all this shows that Changzhou Dongfeng brand in the eyes of consumers with a wide range of profound influence. Dongfeng Dongfeng Dongfang brand owned by Changzhou is a well-known trademark in the tractor industry, while Dongfeng brand of the two-steam brand is also a well-known trademark in the field of automobiles in China. The well-known trademarks of “Dongfeng” in two different industries are matched. This also shows the share of Dongfeng this brand name. Analysis of 54 years of Changzhou Dongfeng history, you can find out how to achieve the well-known brand Dongfeng hand.