社群经济究竟怎么玩、界限在哪里,是互联网平台应该思考的问题尽管被迅速删除,前几天支付宝新产品“圈子”中的不良信息还是成了热议话题,这个产品本身也折射出互联网平台对社群经济的热望与探索。在支付宝以外,包括烘焙群、母婴群等一系列微信群,看中的同样是社群经济背后蕴合的新的商业空间。互联网是一个连接器,为商家与消费者以及人与人之间提供了联系的渠道;同时,互联网也是一个聚合器,改变着人们的社交方式,在朋友、同学、同事这些传统的人际关系之外,人们可以按照爱好和兴趣找到彼此,形成新的圈子。 Although the community economy how to play, the boundaries where the Internet platform should be thought Although the problem was quickly removed, a few days ago Alipay new product “circle ” or the bad information has become a hot topic, the product itself is also refraction Expectations and Exploration of Social Network from Internet Platform. In addition to Alipay, including a series of WeChat groups such as Baking Group, Mother and Baby Group, the fancy is also a new commercial space behind the social economy. The Internet is a connector for businesses and consumers and between people and provide a channel of contact; the same time, the Internet is also an aggregator, changing people’s social networking, friends, classmates, colleagues, these traditional relationships In addition, people can find each other and form new circles according to hobbies and interests.