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营销解决顾客需求 在中国,目前有越来越多的人在关注家纺,对家纺的需求、以及对这个行业充满信心的人越来越多,这些现象是家纺这个产业即将有大发展的前奏。 事实上,“家纺”这个词在中国出现的历史并不长,时间是在1995年,从那时到现在的七、八年对于整个中国家纺而言,是概念的推广期,在这个概念的推广期中,有不少的企业完成了初步的发展,其明显标志是出现了一批在这个行业中具有相当影响力的品牌,并且有不少品牌已经在相当大的区域建立了品牌的认同
Marketing to solve customer needs In China, there are more and more people are concerned about the home textiles, the demand for home textiles, as well as more and more people full of confidence in the industry, these phenomena is the textile industry is about to develop a major prelude. In fact, the word “home textile” appeared in China for a short period of time, in 1995 and for the whole seven years and now it was the promotion period of concept for the entire Chinese textile industry. In this concept During the promotion period, many enterprises completed the initial development. The obvious sign is that a group of brands with considerable influence in this industry have emerged. Many brands have already established brand recognition in quite large areas