孔府家酒力推20年53度原浆,500毫升装售价900元;有着“年份酒的鼻祖”之称的古井贡酒今年则推出26年50度原浆,500毫升售价2888元;“年份酒的黑马”酒鬼酒今年主打的8年洞藏酒,500毫升装售价高达3880元。至于茅台、五粮液15年以上的年份酒身价每瓶早已过万,它们最常出现的场合已不再是酒桌上,而是艺术品和奢侈品云集的拍卖会上……如今,白酒厂家营销的重点瞄准了各式各样的年份酒,而喝起来和普通酒并没有太大差异的白酒只要一披上“年份”的华丽外衣,售价便立刻5倍10倍地往上涨。然而业内人士指出,由于检测标准和行业规范的缺失,年份酒产品鱼龙混杂真假难辨,已越来越成为商家的营销噱头。白酒厂家抢占年份酒蛋糕年份酒的概念最早起源于欧洲,是给葡萄酒,白兰地等酒类分等级用的。以葡萄酒为例,法国的“酒法”规定:自蒸馏之日起,在橡木桶中储存2年半以上的可以叫VO、VS,储存4年半以上的叫VSOP,储存6年以 Confucianism home wine push 20 years 53 degrees puree, 500 ml installed price of 900 yuan; with “the originator of vintage wine,” said the Gujing Distillery this year is introduced 26 years 50 degrees puree, 500 ml price 2888 yuan; “Year of the dark horse wine” alcoholic liquor this year’s flagship 8-year hole possession of wine, 500 ml installed price up to 3880 yuan. As for the Moutai, Wuliangye more than 15 years of age, worth more than 10,000 per bottle of wine, the most common occasions where they are no longer a wine table, but art and luxury goods gathered at the auction ... ... Today, liquor manufacturers marketing The focus is on a wide range of vintage wines, while white wines, which are not too different from regular wines, simply go up 5x 10x as soon as they are draped in “gorgeous” outer garments. However, the industry pointed out that due to the lack of testing standards and industry norms, Yulong wine mixed year true and false, has become more and more businesses marketing gimmicks. Liquor manufacturers to seize the year Liquor cake year The concept of wine first originated in Europe, is to wine, brandy and other wine graded use. Wine, for example, the French “wine law” provides: from the date of distillation, stored in oak barrels for more than two years and can be called VO, VS, stored for more than four years and more called VSOP, stored for 6 years