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在新的市场环境下,企业通过何种途径来提升自身的核心竞争力来赢得残酷的商业竞争是目前多数企业所面临的问题。产品的造型设计作为提升企业品牌形象的有效手段,逐渐被各企业所重视。
In the new market environment, the ways in which enterprises improve their core competitiveness and win the cruel commercial competition are the problems most enterprises are facing. Product design as an effective means to enhance the corporate brand image, gradually by all enterprises attach importance.