定价是营销4p中非常重要的一环,虽然爆款形成的原因有很多,但是定价的技巧是一定不能忽视的。根据男女大脑构造的不同,男女的购买行为也不尽相同。男性一般偏于理性,在购买时会反复斟酌,对质感要求更高。而女性较为感性,多属于冲动性购买,只要式样中意就会下手。因此,偏低价的淘宝货一般较受女性青 Pricing is a very important part of marketing 4p, although there are many reasons for the burst, but the pricing skills must not be ignored. Depending on the structure of the male and female brains, the buying behavior of men and women is also different. Men generally tend to be rational, will be repeatedly considered in the purchase, the texture of the higher requirements. While women are more emotional, mostly impulsive to buy, as long as the intended meaning will start. Therefore, the low price of Taobao goods are generally more female blue